Head of Product Management

Rhita Boufelliga

As Head of Product Management at ESS, Rhita drives strategic product initiatives across hardware innovation and digital ecosystem integration. With over 20 years of experience in automotive and embedded systems, she has led cross-functional teams to tackle complex challenges, foster collaboration, and deliver impactful, industry-leading solutions. Rhita holds a degree in Computer Engineering from the University of Michigan, along with two patents in vehicle navigation. She was named one of Crain’s Detroit Business’s 26 Notable Women in Tech and received the prestigious Hedy Lamarr Award from the U.S. Chamber of Commerce’s Global Innovation Policy Center. Passionate about empowering women in technology, Rhita participates in initiatives supporting women in tech and is a member of the Society of Women Engineers.
As Head of Product Management at ESS, Rhita drives strategic product initiatives across hardware innovation and digital ecosystem integration. With over 20 years of experience in automotive and embedded systems, she has led cross-functional teams to tackle complex challenges, foster collaboration, and deliver impactful, industry-leading solutions. Rhita holds a degree in Computer Engineering from the University of Michigan, along with two patents in vehicle navigation. She was named one of Crain’s Detroit Business’s 26 Notable Women in Tech and received the prestigious Hedy Lamarr Award from the U.S. Chamber of Commerce’s Global Innovation Policy Center. Passionate about empowering women in technology, Rhita participates in initiatives supporting women in tech and is a member of the Society of Women Engineers.